NEXPLORER explores the Swiss cross – and makes it personal

NEXPLORER wants to gauge the current mood in Switzerland and create a personalised Swiss cross for each and every person. The aim is to inspire people to think about the issues that are relevant for Swiss society.

NEXPLORER is transforming the iconic Swiss cross into a personalised compass of values. Similarly to the Smartspider, the plan is to create a personalised profile based on the results of a comprehensive survey. The political profile will not be shown, however. The newly created Swiss cross will show a very personal image of values, attitudes and stances related to Switzerland.

The four arms of the cross stand for the four points of the compass: Here, There, Me and Us. Each point of the compass consists of two axes, which represent values. “Here” stands for origin and nature, “There” for curiosity and technology, “Me” for freedom and power and, finally, “Us” for equality and loyalty.

The configuration of the 4x2 value axes is calculated on the basis of the individual answers given in the NEXPLORER survey. Each of the eight individual axes shows a value between 0 and 100. Therefore, if you look closely, you will see a compass of your own values reflected in the shape of your personal Swiss cross.

The points are distributed over one or more dimensions, depending on the answer selected. A value of 100 means that the maximum number of points has been reached for the corresponding dimension (for example "Freedom"). 0 means that no point has been obtained. When a person obtains, for example, a value of 50 for "Freedom", this corresponds to half of the possible points and means that the dimension is of moderate importance.

Taking part in the survey is anonymous. All responses will be treated confidentially. Here you can find out more about data protection.